to pamper, to humour (someone) verb
- ao mid
- jai mid
- Mid: level, in your normal speaking voice.
เอาใจเก่งao jai gèng = good at keeping people happy.
You'll hear it in Daydreamer (แอบหวัง).
How to use it
เอาใจao jai, "take the heart", is going out of your way to please someone: bringing your partner a favourite snack, giving in to a child, a hotel treating its guests like royalty. Someone who's good at it เอาใจเก่งao jai gèng. Two set phrases grow from it: เอาใจช่วยao jai chûay, to root for someone, and เอาใจใส่ao-jai-sài, to pay attention to, to look after with care. Giving a child everything it wants is ตามใจdtaam-jai. Ads use it for treats aimed at a crowd: โปรโมชั่นเอาใจคนรักกาแฟbproo-moo-chân ao jai kon rák gaa-fae, a deal for coffee lovers.
Other spellings you'll see
There's no single official way to write Thai in English letters. We mark the tone of every syllable; online you'll also find:
- ow jai
- au jai
Read more
More feelings in Thai
All feelings- เสียใจ sǐa-jai Sad in Thai
- ซึมเศร้า suem-sâo Depressed in Thai
- เหงา ngǎo Lonely in Thai
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Written by the Learn Thai For Free team
Audio: AI voices, quality-checked for tones